Google Ads Custom Ads Request Form
Ready to request new Google Ads for your church?
This page will explain how the Automatic Invite System™ works (powered by Google Ads).
Recommended + Pre-Approved Ads
Ad topics listed in this category are pre-approved (and recommended!!) for Google Ads! These are ads that we see churches have a lot of success with, so we recommend every church runs as many of these ad topics as possible.
-
- Plan a Visit / New Here
- Events / Calendar
- Small Groups
- Prayer
- Kids Ministry
- Sermon Archive
- Youth Ministry
- Young Adults / College
- Ask the Pastor
-
- Christmas Eve / Day
- Easter
- Fall Festival
- Trunk or Treat
- Mother’s Day
- Father’s Day
- DivorceCare
- Men’s Ministry
- Women’s Ministry
-
- Who is Jesus?
- Livestream Service
- Sermon Series
- Community Help
- Financial Resources
- Preschool
- Car Show
- Bake Sale
- Family Event
Automatically Declined Topics
Ad topics listed in this category are automatically declined for Google Ads! We don’t want to put your Google Ads account at risk, so we decline these topics to protect it. For more information, watch the video to the left.
- Political-Related Concepts (anything that might show up on a ballot). This includes any page that mentions anything that Google could consider political (nothing personal, these just risk account termination!)
- Mental Health Topics (without LegitScript Certification)
- Paid Special Events
- Fundraisers
- Capital Campaigns
- Giving Pages
- Discipleship/Theology classes
- Worship and Prayer Nights
- Events that Unchurched people aren’t searching for
- Conference / Mini-Conference
Don’t worry – we love your church and want to see growth and success for every event, campaign, and resource! Some events may not be a great fit for Google Ads, but we still want to help you get the word out. Here are some steps you can take to take advantage of your website traffic and other platforms:
- Make a free Google business post
- Add information about your event to other high-performing website pages
- Create, post, and promote the event on your Facebook page
- Post the event on other social media platforms
- Send a segmented text to your target audience using a communications tool, like Text In Church
- Send out an email to the entire congregation, asking them to forward it to someone who would be interested
- If you have an email list, send an email to your target audience
- Create a shareable post on Facebook for your congregation to invite their friends
- Publish a Facebook Ad
- Follow the steps in the Church Fuel event promotion guide
